
DRIVE SAFE
FOR
GENERATIONS
FOR OUR COMMUNITY.
FOR OUR ELDERS.
FOR OUR CHILDREN.
20
Yearly Truck Turnovers
80%
Drive Distracted
50+
Accidents on Tribal Roads per year
100%
Can Make a Change
The Road Carries More
than Our Cars.
The choices we make behind the wheel can protect others or put them at risk. Our children, our elders, our community depend on the safe choices we make today.

It Carries People.
Families. Friends. Neighbors.
Lives that Matter.
Who Are You Driving For?
Our Elders carry our stories. Our Children carry our future.
Everyone in our community deserves to arrive safely.
Our roads connect us all.
Every decision behind the wheel protects someone you love.
Take the 7 for 7 Challenge and commit to seven simple actions that make our roads safer for everyone.
Seven seconds before you drive can protect generations.
Drive Safe For Generations is a public safety initiative dedicated to reducing distracted driving and promoting safer roadways in Tribal communities across Wisconsin. Through the 7 for 7 Challenge, the campaign encourages drivers to take seven seconds before every trip to make seven simple commitments that help protect themselves, their passengers, and future generations.
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This campaign is made possible through grant funding provided by the Wisconsin Department of Transportation in partnership with the Wisconsin Office of Tribal Affairs. The content of this website was developed by to support traffic safety education and community engagement. The views and information presented are those of the campaign and do not necessarily reflect the official policies or positions of the Wisconsin Department of Transportation or the Wisconsin Office of Tribal Affairs.










